Berlin’s TreasureHunt has teamed up with Universal and Telemundo to launch Goal! Shootout, a soccer app on Facebook’s Instant Games platform on Facebook Messenger. This Universal Brand Development’s first Facebook Instant Game and the first licensed FIFA World Cup football game on Facebook.
Mobile messenger games are becoming popular on a variety of platforms, and Facebook recently said it will turn on monetization for the games. Goal is free-to-play and available now on Facebook’s Instant Games platform.
A year ago, TreasureHunt raised $6 million for its new mobile game studio founded by veterans from EA, Zynga, Rovio, and King. It’s launching Goal ahead of Telemundo’s exclusive Spanish-language coverage of the 2018 FIFA World Cup Russia, which will air June 14 to July 15.
“The World Cup provides us with the opportunity to tap into the passion of soccer and engage with our viewers in different, authentic ways leading up to and throughout the tournament this summer,” said Miguel Lorenzo, director of digital product development at Telemundo Deportes, in a statement. “We are excited to launch this collaborative initiative with Universal Brand Development, which is Telemundo Deportes’ first release in the games space, and we look forward to offering a high quality social gaming experience for our soccer fans.”
In the simple game, you put your soccer skills to the test against a goalie to score penalty kicks. Your goal is to become a penalty kick all-star. You flick the soccer ball with your finger on a touchscreen, and then you tap the screen once more to give it some…