Presented by Stripe
Shockingly, according to the IMF and other sources, only 3 percent of GDP is online today. This metric shows the enormous opportunity ahead in the online payments space. Payments vendors like Adyen, Worldpay, Braintree, and Stripe have all found some degree of success enabling traditional retailers’ ecommerce efforts, while helping new, high-growth businesses get online and up-and-running quickly.
The early days of payment processors centered around payments being a necessary, but frustrating headache — commodity gateways that cut into potential profits. However, the situation today is changing. The transition of newer payment providers using public cloud infrastructures like Amazon Web Services (AWS), Google Cloud, and Microsoft Azure gives these vendors, and the enterprises who adopt them, new strategic options… and more secure and scalable payments to boot.
According to 451 Research’s 2017 Cloud Transformation Organizational Dynamics study, the top two reasons respondents adopt public cloud infrastructures are cost savings (38.8 percent) and resource scalability based on application and workload demands (32.2 percent). These same advantages are also applicable to payment vendors, and underscore how forward-looking businesses are evaluating those payment firms who use the public cloud to help them gain strategic advantages.
Historically, payments weren’t viewed as an area where enterprises could differentiate themselves strategically. But now, with a handful of modern payment platforms using a public cloud infrastructure — coupled with external factors such as new…