The primary base of SEO is keyword research.

Afterward, other factors like on-page optimizationquality of content, an excellent site UI, and some other circumstances come into the picture.

Many corporations invest thousands of dollars in paying for keyword research to get such targeted content.

But you don’t demand to do that. Just follow this guide.

The keywords you choose to concentrate on for your search engine optimization (SEO) efforts are critical to the success of your website’s rank.

Choosing the right keywords isn’t always smooth or natural, and you need a lot of data to know whether a provided keyword will work for you.

If you are new to keyword research tools and the process of keyword research, here are amazing guides from the past which will help you know the basics:

So presently you know the basics of keyword research, and you have an understanding of how valuable it can be.

Luckily, there are numerous tools available that can help you conclude out which keywords work the best for your overall web strategy. There are mainly two types of Keyword research tool:

  1. Basic Keyword research: Use the seed Keyword to find profitable Keywords
  2. Competitor based Keyword research: Find proven keywords which are helping other sites to drive traffic.

Personally, I find. Competitor based Keyword research on being more active for the Keyword research is to find profitable Keywords. What could be more useful than something which is already working for someone?

All you want to do after that is to create a page targeting that profitable keyword & reap the advantage of keyword research.

In this exclusive guide, I have covered both the type of Keywords. Most significant of these keyword research tools are paid, and only a few of them are free.

Here is the list of tools listed below:

  1. Google Keyword Planner
  2. SEMRUSH  (Have given a link below to try SEMRUSH worth $199)
  3. Ahrefs (Offers 7 days trial for $7)
  4. LongTailPro
  5. KWFinder (Have a free plan as well)

Best Keyword Research Tools: 2018 edition

1. Google Keyword Planner <Free>

The Google Keyword Planner tool is one of the most used and favorite keyword research tools out there.

The only purpose for it being so popular is it’s free and is directly integrated with Google AdWords.

To start exercising the tool, you need to have an AdWords account (which you can create one for free).

  • Features: The most significant highlight of the Keyword Planner tool is the in-depth information it offers on Google (the largest search engine).
  • Limitations: In anyways, that’s also a limitation. If you need to know how your site or a distributed keyword is doing on other search engines, you won’t get it here.
  • Pricing: Free to use.

The Keyword Planner tool is an excellent, essential tool for the early stages of a website’s SEO.

Aforementioned my favorite free tool, but if you need more detailed and competitive analysis, I would suggest going for one of the advanced tools that I have listed below.

2. SEMRUSH <14-Day Free Trial (worth $199)>

“What is the easiest keyword research tool for a blogger?”

The answer:


SEMRUSH is not a standard keyword research tool; it offers so much more than just researching keywords.

Unlike other tools where you want to add seed keywords to start your research, here you need to add your URL (or your competitor’s URL). Also, it will show you all of the keywords that are ranking for that site.

This makes it simpler for you to find short-tail and long-tail keywords that you can target and beat out your competition.

You can get in-depth details on:

  • Traffic stats
  • Search engine reports
  • Adsense CPC
  • and so many other information that you need incorrectly managing an SEO campaign.

That is a highly valued product.

3. Ahrefs Keyword Explorer tool

Ahrefs is one of the most common keyword tools out there.

What I like about them is extensive detail including the keyword difficulty. Ahrefs uses clickstream data also to show how many clicks you will get from the search engine. That is very useful for knowledge graph integration, as many keywords may have massive traffic, but they hardly get any clicks from the search engine. Reason being, they get answers immediately from the Google search result. The sample of one such query is: “birthdate of any celebrity.”

Another thing which makes Ahrefs Keyword research tool stand out is the excellent UI & the amount of data they present. You can also generate a list of keywords to target immediately from Ahrefs dashboard. You don’t need to use excel & this is a substantial time-saving.

4. LongTailPro <$30 Discount>

LongTailPro is cloud-based software for keyword research and one of the most favorite on this list.

That is a paid keyword research tool which will benefit you find unique keywords for your niche/micro-niche sites. With their “platinum” version, you can get an unusual and detailed keyword analysis feature.

They also have a competition checker, which will make it easier for you to pick the right keyword.

5. KW finder: 

If you are watching for one tool which is wholly devoted to Keyword research only, KWFinder is your safest bet. They are fresh on the market yet they are one of the quickest growing SEO tool business.

KWFinder helps you get the Keyword that will help you make highly targeted traffic. Using Problems based Keyword research option you can quickly find long tail keywords that are related to problem-solving. It’s no brainer that problem-solving content helps us get more targeted traffic & conversion.

KWFinder offers both free & paid plans. For most of the users, the basic strategy is the best. However, do use the free account to see the effectiveness of KWFinder keyword research app.

My recommendations:

  • If you see for an easy, yet a comprehensive solution, go for SEMRUSH.
  • If you are investigating keywords for micro-niche sites, use Ahrefs

Whatever you want, use these tools to supercharge your SEO.